Est. 1932 · Kuala Lumpur
Rare natural gemstones and bespoke jewellery, crafted to last a lifetime
Since 1932, Safir has sourced rare, certified natural gemstones for collectors and crafted bespoke jewellery that endures beyond the occasion that inspired it.
A gemstone house, not just a jeweller
Most jewellers buy finished stones. We source ours direct from the mine, cut and polish them in our own lapidary, certify them in our own gemological lab, and set them into pieces designed around you. That end-to-end control is why our clients trust Safir for both everyday treasures and investment-grade gemstones.
Our services
Bespoke jewellery
Designed with you from first conversation to finished piece. Every detail chosen for you, every element crafted by hand in our Kuala Lumpur workshop.
Begin your piece
Natural gemstones
Certified, natural coloured stones, directly sourced. Graded in our own lab, priced without the intermediary mark-up, chosen for the finest of what each origin produces.
Explore the collection
Lapidary & certification
Independent gemological certification you can rely on. Every stone we sell, and every stone you already own. Our in-house lab, our standards.
Learn about certificationWhy collectors choose Safir
01
Certified & natural
Every stone graded, documented and treatment-disclosed by our own gemological lab before it is offered for sale.
02
Direct sourcing
From our own mines and trusted producers in Sri Lanka, Madagascar and beyond. Shorter chain, better stones, fairer price.
03
In-house craftsmanship
Design, cutting, polishing and setting under one roof in Kuala Lumpur. Nothing is outsourced; nothing is compromised.
04
Verifiable expertise
A gems museum, a working academy, and a published reference on gemstone investment. Expertise with a paper trail.
Explore our gemstones
Gemstones as a timeless investment
Fine, natural coloured gemstones have quietly outperformed many traditional assets. Learn how to buy stones that hold and grow their value.
Explore gemstone investmentWhat our clients say
"Safir designed our engagement ring from scratch. The padparadscha sapphire they sourced is unlike anything we saw anywhere else, and every detail was perfect."
Aisha R. · Kuala Lumpur
"I wanted to invest in a fine ruby and had no idea where to begin. The team spent an hour educating me before I made a single purchase. I left knowing exactly what I had, and why it was worth it."
David T. · Kuala Lumpur
"My grandmother's ring was redesigned beautifully. Safir kept the original stones and transformed the setting into something modern I'll wear every day."
Mei Lin C. · Petaling Jaya
Kuala Lumpur
Visit our gallery at Publika
Publika, Solaris Dutamas · Monday–Saturday, 12pm–8pm
A stone. A ring. A moment worth marking.
Come in to Publika or reach us on WhatsApp. Honest guidance, no obligation, whatever your budget.
Book a consultation