Gemstone guides, education and stories from our gemologists and craftsmen, for those who want to buy intelligently and collect with real confidence.
15 December 2025
The terms 'natural' and 'untreated' are used constantly in the gemstone world, but not always correctly. Here is what they actually mean and why the distinction matters for any buyer.
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1 December 2025
The honest answer: fine, natural, certified coloured gemstones have performed well as a store of value, but only when bought correctly. Here is what 'correctly' means.
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20 November 2025
Colour, clarity, cut, carat, origin, treatment: buying a sapphire well requires understanding all six. Here is the definitive guide from Safir's gemologists.
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1 November 2025
Birthstones carry centuries of meaning. Here is the complete guide, month by month, to the stones, their significance and what to look for when buying.
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15 October 2025
Both are corundum. Both are among the most valuable coloured gemstones in the world. But ruby and sapphire are very different in colour, rarity, price and meaning.
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See the stones for yourself.
